|
Label
Owner Interview
with Carlos Villena of Mantricum Records March 2013 Name: Carlos Villena Label: Mantricum Records City: Barcelona Artists Roster: Francisco López, Carlos Villena, Jan Kees Helms, Freiband, Z’ev, The.Bänd, Cornucopia, & more. Websites: www.mantricum.com QRD – When & why did you start your label? Carlos – Mantricum started in 2008 to release my works & some records of other artists. QRD – Where did you get the money to finance your first few releases? Carlos – From my record shop & previous labels. QRD – How many releases have you put out? Carlos – 23, for the moment. QRD – How many releases would you like to do a year? Carlos – I prefer quality above quantity. I do not have an idea of how many releases to do in a year. QRD – How many hours a week do you work on the label & how many would you like to? Carlos – Now I’m working about 40 hours a week (more or less). I do not like the hours already. QRD – What are the fun &/or rewarding parts about running a label? Carlos – The freedom to release anything. QRD – How have your motivations for having a label changed? Carlos – I’ll run Mantricum until my own death. QRD – What do you feel is the biggest waste of your time running the label? Carlos – Promos, clearance sales, & more things. QRD – What are some labels you admire or feel a kinship to? Carlos – Drone Records, Mistery Sea, Unfathomless, ConSouling Sounds, & many more. QRD – What other work experiences prepared you to have a label? Carlos – Art in general. QRD – What makes you label special & unique? Carlos – Fine releases of quality. QRD – How has your physical location effected your label? Carlos – In a store. QRD – Do you enjoy music as much now as you used to & how has running a label effected how you listen to/hear music? Carlos – I actually enjoy the music as before. QRD – What’s your demos policy? Carlos – It is very simple. Mantricum only releases works from me & with other artists that I like that I contact for a possible release on the label. QRD – How do you find out about new artists for your label? Carlos – Playing live & on the internet. QRD – How do most fans find out about your label? Carlos – I think online. QRD – What’s been your biggest selling release & why do you think it was? Carlos – Ramesses Misanthropic Alchemy 2LP. It was because this band is playing constantly. QRD – What release that you’ve done was the most important & special to you personally? Carlos – All releases are important & special to me. QRD – What are some things that make you want to work with a band? Carlos – Nice people with culture. QRD – What are some things that would make you stop working with a band? Carlos – Politics. No fascists, racists, posers, etc. If I discover any rare thing, I’ll stop immediately. QRD – What is the thing all releases on your label have in common? Carlos – My label is eclectic. Things in common & not in common, depends on the release. QRD – How involved are you with a band for acting as a producer as far as hearing demo ideas or selecting tracks to be on a release or mixing & mastering? Carlos – Normally I’m not involved in anything from the work of others. QRD – How involved do you like to be in the artwork design for a release? Carlos – I’m very involved in the artwork. It is very important for me. QRD – How long is it from when an artist delivers an album to you until release date & why? Carlos – Normally I send very quickly all the stuff to the factory. The time depends on the factory. QRD – If a band breaks up between the recording of a release & the release date, how does that effect what you do? Carlos – This is not a problem for me, I’ll release the record anyway. QRD – What do you wish bands on your label would do? Carlos – Go to a better label. QRD – What’s a record you’d like to put out that you’ll never be able to? Carlos – Alvien Lucier collaborating with Asmus Tietchens. QRD – If you really like a band, but aren’t sure you could sell many copies of their record; what do you do? Carlos – Not to make a release of this. QRD – How do you split profits from a release between artists & your label? Carlos – They get 20% of the copies for free of the total pressing. QRD – Do you have written contracts with your bands or handshake deals? Carlos – No. QRD – Do you take a cut of a band’s publishing? Carlos – No. QRD – How important is it to you to have touring acts on your roster & what do you do to encourage it? Carlos – This aspect, for me, is not important. QRD – Do you handle promotions in house or hire out & why? Carlos – I do this in house. QRD – How do you maintain contact with your fanbase? Carlos – Internet.
|